BAG-U at BAGGU

Through the design of the bag, an AI human Image was generated. The campaign centered on pop-up store carries the message that you can express your personality through the bag by BAGGU.

Starting with a logo design based on the changing U-alphabet design, a pop-up store recommending personalized bags when you upload your photos on the Baggu app has been selected as a promotional concept. The campaign against ageism emphasizes the uniqueness of individuals and places great strength on what a participatory event is.

Prompts example: A man, a free but well-planned person, loving stripes, minimalism

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